Your Ideal Buyer Persona Is Not A Unicorn: 7 Steps To Finding The Right Target Buyers In eLearning

Stress-Free Steps To Reach The Ideal Buyer Personas In eLearning Contrary to popular belief, eLearning buyer personas aren’t the stuff of legends. You can narrow the marketing scope and identify your target buyers, especially if you make the most of modern tech and tap into the power of your marketing metrics. Granted, there are several … Read more

How To Get Your International On-Page SEO Right The First Time

International On-Page SEO On-page SEO is an important thing to consider when optimizing your site for international markets. Also known as on-site SEO, on-page optimization includes writing relevant, informed content and using meta titles, descriptions, and alt texts. These elements come together to present a website with vast industry knowledge that Google recognizes with ease. … Read more

Why Your Corporate Training Business Should Focus On Being Featured In An eLearning Top List

How Can A Featured Placement In An eLearning Top List Benefit Your Business? Being featured in an eLearning business top list is no small feat. Only the best of the best make the cut. But those who do, reap plenty of rewards since hundreds of thousands of qualified leads visit niche websites every month to … Read more

How eLearning Marketers Can Affect Purchase Decisions Through Content Marketing

Content marketing influences purchase decisions by building trust and establishing authority. But how do you reach key decision-makers at every stage of the funnel? This post was first published on eLearning Industry.

How To Develop An Effective Digital Marketing Funnel

Digital Marketing Funnel: The Definitive Guide For any business, a high organic footfall is a key to success. A dedicated digital marketing funnel can help you achieve that. It helps you to identify the ways in which you can attract customers to visit your website. It also bridges the gap between the needs of customers … Read more

How Web Copy Can Skyrocket Your Marketing In 2021

Words Matter In Digital Marketing A website is the most crucial touchpoint in digital media. It is your digital fort that needs to be mighty and super effective. Therefore, every element of your web design needs to be on point from a marketing perspective if you want to improve your sales graph. Marketing is all … Read more

Top 10 Must-Know SEO Trends For 2021

SEO Trends 2021, Every Blogger Should Know Search Engine Optimization or SEO is an ever-changing field of marketing. Every other day, you hear about a new algorithm released by Google to provide its users with the best content from the internet. You, on the other hand, have to change a lot of your SEO strategies … Read more

5 Powerful And Effective Corporate Training Marketing Solutions For eLearning Brands

Corporate Training Marketing Solutions That Deliver Maximum Results In eLearning Should your organization invest in corporate training marketing solutions? In many ways, marketing is like a balancing act. You need to maximize exposure for minimal investment. You need to stay fresh in your leads’ minds but not overstay your virtual welcome. That’s why so many … Read more

Video-Based Content/Learning

Video-Based Content Market Video is the most adaptive way to access information in the modern-day world. Some statistics to prove it are: Tweets that include video content have ten times more engagement. Over 2 billion videos are viewed on Twitter each day. 65% of impressions from an ad on Instagram are from video content. Facebook … Read more

5 Best Ways To Increase Brand Awareness On Social Media

Social Media Brand Awareness Guide Social media is one of the most integral parts of your digital marketing strategies. You simply cannot afford to overlook the need and importance of marketing your offerings on social media. As per research, over 50% of the total world population [1] uses either of the social media platforms available. … Read more